The Biggest Problem with Social Media Marketing?  It is Free. Sort of.
Fri, 27/08/10 – 14:00 | 2 Comments

I was doing a keynote speech for a trade show a few months ago and was asked why so many companies struggle with social media marketing.  You don’t hear that people don’t “get” TV or …

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7 Biggest Mistakes Companies Make in Social Media
Tuesday, 30 Jun, 2009 – 11:10 | 5 Comments
7 Biggest Mistakes Companies Make in Social Media

I gave this presentation at Search Engine Strategies Toronto a few weeks ago.  There is definitely a place for companies to engage in Social Media – people talk about their problems all the time, and …

Engaging in Social Media – Presentation at SES London
Friday, 27 Feb, 2009 – 13:11 | 2 Comments
Engaging in Social Media – Presentation at SES London

I recently spoke at SES (Search Engine Strategies) London on a panel about social media, and I gave a presentation on engaging in social media.  Check out my fellow panelists (who are extremely smart women …

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