You Can Pick My Brain. Just Not For Free.
Thu, 5/01/12 – 10:43 | 6 Comments

I was recently reacquainted with an article that came out almost a year ago on Forbes called No You Can’t Pick My Brain. It Costs too Much. I posted the article on Facebook and received a bunch …

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Cincinnati’s Biggest Digital Event – Will You Be There?
Wednesday, 23 Sep, 2009 – 10:29 | 2 Comments
Cincinnati’s Biggest Digital Event – Will You Be There?

My blog post today is inspired by going through a final call with my panelists for the Digital Hub Conference tomorrow.
Tomorrow is the start of the Digital Hub Conference (or non-conference), the biggest and best …

7 Biggest Mistakes Companies Make in Social Media
Tuesday, 30 Jun, 2009 – 11:10 | 5 Comments
7 Biggest Mistakes Companies Make in Social Media

I gave this presentation at Search Engine Strategies Toronto a few weeks ago.  There is definitely a place for companies to engage in Social Media – people talk about their problems all the time, and …

Online Brand and Reputation Management – American Marketing Association
Wednesday, 8 Apr, 2009 – 20:50 | 9 Comments
Online Brand and Reputation Management – American Marketing Association

Today I had the pleasure of  presenting to the Word of Mouth group of the AMA (American Marketing Association).  We had a great discussion about Online Brand and Reputation Management and social media.
Attached below is …

Engaging in Social Media – Presentation at SES London
Friday, 27 Feb, 2009 – 13:11 | 2 Comments
Engaging in Social Media – Presentation at SES London

I recently spoke at SES (Search Engine Strategies) London on a panel about social media, and I gave a presentation on engaging in social media.  Check out my fellow panelists (who are extremely smart women …

What You’ll Find when you open Pandora’s Box? A GREAT lesson in Community Building.
Tuesday, 3 Feb, 2009 – 17:15 | 2 Comments
What You’ll Find when you open Pandora’s Box? A GREAT lesson in Community Building.

Cincinnati hosted Pandora Founder Tim Westergren who shared with us the inspiring story of Pandora at the Fifth Social Media Breakfast.
Pandora Quick Facts

Pandora has 22 million registered users
Pandora’s …

4 Tips for Website Sales Optimization from SES Chicago
Friday, 12 Dec, 2008 – 13:11 | 2 Comments
4 Tips for Website Sales Optimization from SES Chicago

 
The SES conference covered more than just search (in fact, most of my posts from the conference will cover topics other than search).  Ethan Giffin, CEO of Groove Commerce shared some great tips on optimizing …

Hey Everyone – Monetize Your Friends!
Tuesday, 18 Nov, 2008 – 19:17 | 2 Comments
Hey Everyone – Monetize Your Friends!

As if we aren’t already overwhelmed with advertising, Cincinnati Bell has a new product that will not only bring more ads into your life, but will also make all of your friends hate you. Seriously. …

Marketing with Meaning: Marketing that Ads Value from the Digital Hub Non-Conference
Tuesday, 18 Nov, 2008 – 15:45 | 2 Comments
Marketing with Meaning: Marketing that Ads Value from the Digital Hub Non-Conference

Add real value with your marketing was the theme of this session by Bob Gilbreath, CMO at Bridge Worldwide. This was probably my favorite presentation of the conference with a good mix of theory and …

Innovation with Meaning
Tuesday, 18 Nov, 2008 – 12:29 | One Comment
Innovation with Meaning

The digital non-conference conference put on by the AdClub Cincinnati session “Digital Technology Goes Beyond the Computer Screen, Way Beyond” talked about new technologies, but the “money” of the session was about when, why and …

Bringing Quality Back. Keynote of the Digital Hub Non-Conference
Monday, 17 Nov, 2008 – 22:44 | No Comment
Bringing Quality Back.  Keynote of the Digital Hub Non-Conference

One of the themes of the Keynote by Adam Symson, EVP of Interactive at E.W. Scripps Television Group was bringing quality and marketing principles into online marketing (you can see more details of his presentation …

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